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Ads get skipped.Games get played.

Branded games for brands and IPs, on your site, in your app or in the app stores. Your players, your data.

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9:41
Mint Runner, a branded endless runner game built by Tingz
Brands and partners we build with
0x

more attention than display advertising

Measured in attentive seconds per impression.

dentsu and Lumen, 2024
0%

brand recall from games

Against a 38% benchmark across all media.

dentsu and Lumen, 2024
+0pts

brand consideration from games

Against +17 for online video, across 29 brand-lift studies.

Frameplay and Happydemics, 2024
Our games

Play before you brief us.

Three games we built for brands. Watch them run, then play one yourself.

Gameplay
Mint Runner branded endless runner game
Mint RunnerPlay
Endless runner

Made for the Mint launch. A run takes under a minute and the leaderboard does the rest.
Gameplay
KloppoCar fan driving game with collectible cards
KloppoCarPlay
Driving game with collectible cards

Drive the fan car through town, score, and earn a daily code for the prize draw.
Gameplay
HeadBall live multiplayer arcade football game
HeadBallPlay
Arcade football, live multiplayer

Two players, one ball, online in real matches or solo against the computer.

Want one for your brand? Book a 30-minute call

How it works

Brief us once. We do the rest.

Three steps on your side, one point of contact from the first call to launch day.

From brief to launch01 / 03
Automythic

Our own production engine. We built Automythic to do the heavy lifting in production, so a small senior team can build at studio quality and turn brand feedback around quickly. You get the result without having to touch it.

Data

Owned, not rented.

Paid reach ends the day the budget does. A game keeps its players coming back, and every session tells you who they are.

You own the gameYou own the playersYou own the data
Who playsOpt-ins and player profiles, collected on your own channel.
What they doSessions, return rate, and the point where players drop off.
Where it worksReporting by market, so you see which audience responds.
Player overviewYour data
Audience over time
Your gamePaid campaign
budget ends
Players
Return rate

Players who came back this week

Sessions per player
Top markets
UK
DE
US
IT
Illustration. Your reporting follows your game and your markets.

See what your game could tell you. Book a 30-minute call

Founders

Marketing people who make games.

Julia Muszynski

Julia Muszynski

Co-founder and CEO

Four and a half years at Google with Fortune 500 advertisers on YouTube and Google Ads. Three and a half at adidas in global product and go to market, including the artist collaborations.

Andreas Schemm

Andreas Schemm

Co-founder and CSO

Serial founder in AI and gaming. Built a company to $8m in annual recurring revenue in three years and spent three years running ecosystem and operations at a unicorn. Owns the build at Tingz.

FAQ

What brands ask us first.

Anything else, ask us on a call.

What does Tingz do?
We design, build and launch branded games for brands and IPs, on your website, in your app or as an app in the App Store and Google Play.
How much does a game cost?
Every game is quoted to its brief, with one price for the build. Updates, seasons and partner programmes after launch are optional and quoted separately.
How long does it take?
You see three concepts within a week of the briefing. A single-format game is ready to launch in weeks; bigger worlds take longer. We agree the launch date at concept stage.
What do I need to provide?
A briefing, your brand assets and one person who signs off at fixed review points. You do not need a games team.
Who owns the game and the data?
You do: the game, the players and the first-party data, for as long as you run it.
What kinds of games do you build?
Runners, driving and arcade sport games, prediction and tournament games, match and merge, idle and tycoon. We start from a mechanic that holds attention and build your world around it.
What happens after launch?
The game keeps running and we fix anything players find. If you want more, we add new content, seasons with real prizes and brand partners inside the game.
Do you work with agencies?
Yes. We build for brands directly and alongside their agencies.

Let's build your game.

Book a 30-minute call

Or write to hello@playtingz.com

Book a 30-minute call